Intelligent Research
in Sponsoring
Sponsorship investments and their ROI are key drivers of growth and success for our clients. At IRIS, we take a comprehensive 360° approach to sponsorship evaluation.
Services
Using agile and reliable tools for Media & Market Research, we deliver tailored, intelligent solutions tailored to the unique needs of companies, associations, and organizations.
Clients
Intelligent Solutions for the Sports Industry
Founded in 2014, Intelligent Research in Sponsoring GmbH (IRIS) has become a leader in market research, digital and media monitoring, intelligence, and sponsorship evaluation within the sports business sector.
We use a data-driven and innovative approach to support Sports Organizations, Rights Holders, Leagues, and Sponsors to analyse their sports properties and grow relationships with their audiences and partners, driving engagement and revenues.
Our services deliver actionable insights that serve to provide valuable decision support and a solid basis for the successful integration of strategic measures.
