Case Studies
SOCIAL MEDIA RESEARCH FOR TISSOT
Benefits
TISSOT is able to compare all of its sponsored properties in a clear to understand scorecard approach.
Scope
We monitor all TISSOT properties, providing event and ambassador reports, as well as permanent live dashboard access.
Outcome
TISSOT is able to quickly compare all its properties, and make targeted changes to sponsorship set-ups and decisions.
- TISSOT can see accurately the performance and visibility of its logos across all sponsored events.
- The blending of market research enables us to work with TISSOT to ensure that the fans of the event score highly on the Target Group Index, and Luxury Watch Affinity Factor KPIs detail further the suitability of TISSOT for these properties.
- TISSOT also use our custom-developed Omnidata dashboard, for intuitive, quick decision making regarding their individual ambassadors.
